Business Success Consultants

Is Your Website Costing You Customers?

Web Designer Deal Kent

Introduction

You wouldn’t leave your shopfront looking shabby or your van sign half-peeled, would you? Yet that’s exactly what many local businesses around Deal do with their websites — without even realising it.
Your website is your digital shop window. If it’s outdated, slow or unclear, it’s quietly turning potential customers away.

u may be missing out on customers in 2026. The digital world keeps moving, and what worked five years ago won’t always bring results today.

The Harsh Truth About First Impressions

According to studies, most visitors decide in under five seconds whether to stay on your site or move on.
That’s faster than it takes to make a cup of tea.

If your homepage loads slowly, doesn’t look right on a phone, or still says “© 2018” at the bottom, it’s not giving the best impression of your business. And when you’re competing locally against other web designers in Deal and Kent, that impression matters.

Signs Your Website Might Be Costing You

  1. It’s not mobile-friendly – Over 70% of local searches are done on a phone. If your site isn’t easy to use on mobile, you’re losing half your audience.

  2. Slow loading time – If it takes longer than three seconds, most people leave.

  3. Old or cluttered design – Visitors judge professionalism by design. A dated site suggests a dated business (even if you’re brilliant at what you do).

  4. No clear call-to-action – You must guide visitors to contact you, book a quote, or call directly.

  5. Missing local SEO – If your site doesn’t mention “Deal”, “Kent”, or your service area, Google won’t know where to rank you.

The Cost of Doing Nothing

Let’s say you lose one potential enquiry a week because your website puts people off.
That’s four enquiries a month. If even one of those would have turned into a £500 job, that’s £6,000 lost a year — all because your website isn’t doing its job.

What a Modern Website Should Do

A good website doesn’t just exist — it earns its keep.
It should:

  • Load fast and look great on any device.

  • Clearly show who you are, what you do, and where you work.

  • Encourage people to contact you (with buttons, forms, and phone links).

  • Be optimised for local searches like “plumber Deal Kent” or “builder in Sandwich”.

  • Work seamlessly with your Google Business Profile to boost visibility.

The BSC Web Designs Approach

At BSC Web Designs, we build affordable websites for small businesses in Deal and across Kent.
We know most trades and local firms don’t have time to fiddle with WordPress updates or SEO jargon — so we handle it all.
From design and hosting to Google Business integration, we make sure your website not only looks good but also gets you found.

Take Action Today

If your website hasn’t had a check-up in the last couple of years, it’s time.
We’ll review your current site and give you a simple, honest report on what’s helping — and what’s hurting — your business online.

📞 Book your free website review today.
No sales pitch, no jargon. Just clear advice from your local web designer in Deal.

Jim Martin Business Coach

Jim Martin

Local Marketing Professional specialising in helping local businesses & trades get more customers. Business Coaching - Local Marketing - Web Design Tel: 0789 009 8833

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